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Ines Pena

Digital Content Executive

Ines is OneFamily’s Digital Content Executive. She joined OneFamily three years ago, bringing with her a wide range of writing experience across multiple industries, including fashion, travel and technology. 

Ines feels her personal mission is to make complex financial topics accessible to everyone by translating her in-depth knowledge of financial products into easy-to-understand guides. Her friendly and personable style of writing helps her give readers a fresh perspective on topics they might have otherwise have seen as boring. 

Having also worked in a variety of other creative fields, such as graphic design and illustration, Ines is our in-house expert at producing clear infographics and other visual content to break down subjects like budgeting methods, financial products and money news.

Previously published on: 
Fora-de-Serie magazine (Portugal, print)
Plaza Magazine (United Arab Emirates, print)
StyleSwitch (Italy)

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Renting vs buying: which one is right for you?

17 Oct 2024

Owning your own home is very different to living in rented accommodation and one lifestyle could be more suited to you than the other.

What OneFamily volunteers got up to this summer

03 Oct 2024

Everyone at OneFamily gets three days a year to volunteer. From gardening to painting walls, find out how our colleagues helped out wthis summer.

Leasehold, freehold and commonhold: how do they compare?

19 Sep 2024

Looking to buy your first home and unsure what type of property ownership is best for you? Find out how they work – and how they compare!

What are Generation Z teenagers doing with their pocket money?

19 Sep 2024

From saving money for the future to investing in stocks and shares, we asked “Gen Z” teenagers across the UK what they know, and how they feel, about money. Their answers might surprise you!

Junior ISA: cash vs stocks and shares

06 Sep 2024

When you open a JISA, you’ll need to choose between a cash JISA and a stocks and shares JISA. Find out what these options mean, how they compare and what could be the best choice for you and your family.

Junior ISAs vs child savings accounts

06 Sep 2024

Junior ISAs and child savings accounts both help you save for your child’s future, but they’re very different products and suit different needs.

Junior ISAs vs Tax Exempt Savings Plans for children

06 Sep 2024

Tax-exempt savings plans are another way to save on behalf of a child, but how do they compare to junior ISAs?

How a junior ISA could help you save on inheritance tax

06 Sep 2024

Junior ISAs allow you to put money away over time for your children and grandchildren.

How do mortgage rate changes affect me as a first-time buyer?

08 Aug 2024

The base interest rate has gone down, which means mortgage rates could go down, too. But how does this affect you as a first-time buyer?

How could the Labour government help first-time buyers?

25 Jul 2024

Want to know how the new government wants to help you get the keys to your first home? We read the Labour manifesto so you don’t have to!

Meet more members of this team:

Frankie Entwistle

Frankie is OneFamily's Digital Content Lead and has over two years' experience and advocates for accessible investing.

Read all content by Frankie.

Gemma Bellamy

Gemma, our Marketing and Content Executive, is keen to create content that helps people to understand the often complex world of finance.

Read all content by Gemma.