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Gemma Bellamy

Senior Marketing and Content Executive

Gemma is OneFamily’s Marketing and Content Executive. Since joining OneFamily over eight years ago, she’s worked in roles that support our customers and communities – including member benefits and charity partnership programmes.

Having built a deep understanding of our customers and products, Gemma is keen to create content that helps people to understand the often complex world of finance, and ultimately choose the products that support their goals and circumstances.

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Lifetime ISAs: pros and cons

06 Apr 2025

Advantages and considerations to keep in mind when opening a lifetime ISA (LISA), including eligibility and rules.

Lifetime ISA (LISA) limits

06 Apr 2025

Find out about the lifetime ISA allowance and bonus limit, age limits and the house price cap.

How to get on the property ladder

27 Mar 2025

Your first home will likely be the biggest thing you need to save for. But there are ways to get on the property ladder faster.

How to plan for long term savings goals

27 Mar 2025

Making (and sticking to!) a long term savings plan, as well as choosing the right account, can help you reach your financial goals.

Lifetime ISA rules

27 Mar 2025

Lifetime ISAs can help you buy your first home sooner. It’s important to understand the eligibility criteria to work out if it’s right for you.

Five things to know about lifetime ISAs

06 Mar 2025

Five key things you should know about lifetime ISAs to decide if it’s the right product for you.

The lifetime ISA government withdrawal charge – explained

06 Mar 2025

If you don’t use your lifetime ISA the way the government intended, you’ll be hit with a withdrawal charge and may get back less than you paid in.

Helping your teen afford university

06 Mar 2025

Helping your children through university isn’t easy, but understanding the costs and funding options available is a good place to start.

Top 5 money management tips for teens

06 Mar 2025

Learning to budget and make a plan to grow your money at a young age can help protect you financially in the future.

Treasury Select Committee review of lifetime ISA  launched

06 Mar 2025

The Treasury Committee is asking the finance industry, consumers and experts to share views on whether the product is still fit for purpose.

Meet more members of this team:

Frankie Entwistle

Frankie is OneFamily's Digital Content Lead and has over two years' experience and advocates for accessible investing.

Read all content by Frankie.

Ines Pena

Ines, OneFamily’s Digital Content Executive, joined three years ago with extensive writing experience across multiple industries.

Read all content by Ines.